Marianne Haworth (26 May 2005)
"anti christian jeans hitting our shores"


Scandalous Jeans Hit NZ Shores 
Cheap Monday's jeans have attracted 'anti-Christian' controversy.
© Runway Reporter
 
23/05/2006

Zoe Walker, Runway Reporter

The anti-Christian denim that shocked Sweden has arrived in New Zealand - with controversy not far behind.

Kiwi girls love their denims, and now fashion retailer Storm are exclusively stocking a new label for them to play with: cult denim brand Cheap Monday.

The Swedish home made jeans are famous for their super skinny fit. They've also earned a fair bit of controversy, becoming known overseas as the 'Anti-Christian jeans'.

While the jeans themselves may look innocent enough, take a closer peek at that logo on the bum and you'll see what all the fuss is about.

Well, maybe not - a menacingly smiling skull with an upside down cross on its forehead ...what's so bad about that? The man behind the logo on the jeans, Bjorn Atldax, has said that it is an "active statement against Christianity", which he describes as a "force of evil". He believes his design will help young people question Christianity.

Religious debates aside, we say these skinny jeans are heavenly - and they're only $139.95. Cheap Monday jeans are available now at Storm in Auckland and Hamilton.

 
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