666 is not about messages or anything except the number of a man, the number of his name.
 
Rev 13:17  And that no man might buy or sell, save he that had the mark, or the name of the beast, or the number of his name.
Rev 13:18  Here is wisdom. Let him that hath understanding count the number of the beast: for it is the number of a man; and his number is Six hundred threescore and six.
 
This is a well known example of how a man or his name can add up to 666:
Vicarivs Filli Dei (Vicar of the Son of God - Vicar of Christ) is a title of the Popes, it is latin, which was spoken in ancient rome, adding up the numbers of the latin letters in latin-roman numerology adds up to 666
 
1=5  V=5  X=10  L=50  C-100  D=500  M=1000
 
V=5                
I=1
C=100
A=0
R=0
I=1
V=5   
S=0
 
112
 
F=0
I=1
L=50
I=1
I=1
 
53
 
D=500
E=0
I=1
 
501
 
112+53+501=666
 
Perhaps this man is the false prophet, the beast out of the sea?
Cheers John Too