Wal-Mart Stores Inc. said on Friday a campaign by a union-funded group that says Jesus would have disapproved of the company's practices is offensive and misleading.
Wake-Up Wal-Mart, which has pressured the world's largest U.S. private-sector employer to improve wages and benefits, launched the campaign on Thursday to coincide with the holiday shopping season.The campaign includes a television commercial that asks "Should people of faith shop at Wal-Mart?," claiming the company's workers lack adequate health insurance, that it discriminates against women and has broken child labor laws.
Wake-Up Wal-Mart also sent a letter to Wal-Mart Chief Executive Lee Scott, signed by some 65 religious leaders, saying "Jesus would not embrace Wal-Mart's values."